Lumber prices are rising import timber channels to North America

Although the real estate market this year than in previous years, the decoration of clear light, but the floor of Zhejiang enterprises still thinking whether to increase the price. Yesterday, Zhejiang jiusheng flooring co., Ltd. 's marketing Vice President Zhao Xing only said: "import timber prices, labor costs increase, let us to rethink the positioning of the product price. ”

Import channels from Southeast Asia to North America

It is understood that the present Zhejiang Nanxun has become China's important floor town, Southeast Asia, Africa, North America, parts of wood have entered through the import of channels, then CGI Nanxun processing, the production floor.

"At present, the continued appreciation of the Renminbi, give us these timber import business with a certain amount of good; however, this benefit cannot offset the cost of wood prices increase the amplitude. "Zhao Xing only said," we import from North American lumber prices compared to the price range of 30%. ”

Zhao Xing before the introduction of the company before timber import area mainly Southeast Asia, Africa, but in recent years, the Government has restricted the export of wood. Timber exports continue to decline, leading to increasing prices and supply instability, ultimately they had to find new channels of wood imports. "While the United States and Canada current timber export relatively stable, so we chose to North America; however, because North American timber export management relative comparison strict, the transport distance, so the cost is higher than wood or in South East Asia is much higher. ”

In Hangzhou home market see, at present, the most well-known brand of solid wood floor prices are more than 300 yuan/square meters, the first two years also could find 100 Yuan/sq m floor has gone. And so five 600/sq m floor are seen everywhere.

Composite, flooring has become the new direction

With the price of solid wood flooring, wood flooring market consumption increased sharply inhibited; then, use the "fast-growing forest" as the main materials of flooring and use the material for the main production material for laminate flooring costs is the new choice for many enterprises.

In the long-Sheng learned that the enterprise is an annual 10 billion. And solid wood flooring, laminate flooring, laminate flooring production is basically a third. And as early as 2008, jiusheng all products are solid wood flooring.

Long-sheng's marketing Vice President Zhao Xing before they about to: "because the strong market demand, at present, flooring, laminate flooring market growth rate remained at approximately 200% per year. ”

Looking for a new direction, new distribution channels has become the goal of the enterprise for the floor. To this end, the parts of the floor enterprises have launched the network of sales channels. Jiusheng launches "banli network" professional sales floor, Bell floor launches online mall, hongnai floor launches online mall ...

However the industry analysis said: "flooring differ from the General specifications of the product, the floor sales after you also need to install, maintain, repair and other services. If you want to pass on the floor enterprises low selling price on the Internet, not only will impact their own sales channels, ultimately losing network market. ”