S trademark was withdrawn Cologne family "Pong" story behind the brand.

<p> Although the new family of Cologne, Cologne floor and the floor of the trademark dispute continued for five years, even so, Cologne before the family is still famous in the market itself. .Until recently, Cologne, family events and trademark was withdrawn to be a theme, no matter what, ultimately helpless consumers is still a family of Cologne. .In fact, a similar incident not uncommon in the building materials industry, the author is careful to remind consumers to buy building materials to buy "name brand" products, "name brand" is good, but the product quality is the most critical. .</ P> <P> <P> <p> withdrawal of consumers questioned by the Cologne family service </ p> <p> Cologne floor on the floor to mid-range market, the brand has been seen by others, and Cologne, the emergence of family so that these two .brands to consumers no small problems. .Recently, the State Administration Trademark Review and Adjudication Board shall make a decision and accept applications for Flooring Co., Ltd. Hangzhou Cologne, Shanghai revocation of a company's "family of Cologne" trademark. .This lasted for 5 years-old trademark dispute once again warning the enterprise: an application similar to well-known trademark by the "sugar daddy" behavior started the brand, is a narrower and narrower path. .</ P> <p> Administration for Industry and Commerce Trademark Review and Adjudication Board ruled that the provisions of trademark law and others may not be registered prior to use and has a well-known firm of text the same or essentially the same application for registration as trademarks, and trademark disputes ."Cologne family" and "New Cologne floor" constituted similar marks on similar goods, therefore, according to "Trademark Law" the relevant provisions, removed "the Cologne family" trademark. .</ P> <p> Cologne family of trademarks is removed, consumers are most concerned about is the product of the service problems. .After all, for the average consumer to buy the floor is also a large selection of service elements, with the withdrawal of the brand family of Cologne, on the floor of the pavement, maintenance and other after-sales service, to facilitate the Cologne family has not responded. .No wonder consumers want the question: no cards, but where's the "goods" mean? .</ P> <p> nine nine, animal husbandry, animal husbandry and sanitary ware and the king continued the litigation for four years </ p> <p> nine nine, animal husbandry, animal husbandry, the king won the building materials industry, "name" Coincidentally </ p> .<p> renovated the public will know "Nine, animal husbandry," and "King of Kowloon, animal husbandry," the two names, one might think that this is a brand, in fact, "nine, animal husbandry," "nine .animal husbandry, "" King of Kowloon, animal husbandry, "" nine, animal husbandry, the king. " .The two brands launched a lawsuit in Hunan, Hunan Provincial High Court of Final Appeal has recognized "King of Kowloon, animal husbandry," the brand king of Hong Kong, Kowloon, animal husbandry Sanitary Ware Co., the company has violated the "Nine animal husbandry," the brand Jomoo .a registered trademark of the exclusive right, the king ruling Kowloon, Hong Kong companies and another company, animal husbandry, Jomoo 50 million compensation. .</ P> <p> "Nine, animal husbandry," a certain well-known brand, the nine, animal husbandry and Group to maintain its registered trademark rights, rights protection activities carried out in various places, including in November 2005, Chongqing, Chongqing Municipal Industrial and Commercial sector .A dealer surnamed Shi City, an administrative punishment, identified facilities since February 2004, began selling Xingda Quanzhou Light Industry (Group) Co., Ltd production of "JOXOD" brand sanitary ware, and in the facade billboard prominently .marked "King of Kowloon, Hong Kong, animal husbandry and sanitary ware", which acts constitute unfair competition, and impose administrative penalties; September 2005, Changsha City Industry and Commerce departments Cai place of business was investigated, Cai Department of Quanzhou Xingda .Light Industry (Group) Co., Ltd. dealer, prominent label in their premises, "King of Kowloon-ware, animal husbandry," "King of Kowloon, Hong Kong, animal husbandry and sanitary ware" and other stores tender knowledge. .</ P> <p> Subsequently, the nine, animal husbandry Group Xingda in its products and its Web site use "nine, animal husbandry," similar to the highlighted text to use as an enterprise name, King of Kowloon, Hong Kong, animal husbandry, the company allowed its implementation .such acts, his acts constituted Jomoo common registered trademark infringement, Cai prominent use in its premises include "Nine, animal husbandry," the text of the shop publicity and signs, which also constitute its registered trademark .violation of the right to the ground, the three sides to court. .Jomoo Jomoo accompany the final compensated by the 50 million. .</ P> <p> the proliferation of brand building, industry regulators also need to strengthen efforts to </ p> <p> terminal building materials industry, the proliferation of brands into brand development trend </ p> <p> building materials industry after 10 years of time .development, showing a traditional market stalls, supermarkets and warehouse building over in between the coexistence of the form. .The building materials market, a direct result of the proliferation of brands competing in disarray, the price war, war is often staged promotions, and "injured" most consumers, consumers face so many brands, the price war, is difficult to have a .rational choice. .</ P> <p> many consumers call the phenomenon of the building materials industry to the United States as the big brands terminal vendors. .The industry believes that the manufacturer does not focus on the upstream end dealers led to the dispersion of the brand of home appliances industry, for example, with the brand's focus on upstream manufacturers, small brands out, and gradually formed a Haier, Midea, TCL and other brands accounted for .upstream manufacturing market's overwhelming market share, which directly spawned Gome, Suning, and other such end fashion retailers. .</ P> <p> present, the development of the building materials industry is in a brand of over-concentration of dispersed phase ceramic production base in Foshan, for example, 10 billion yuan on the few brands, but many manufacturers have step .to be a big brand diversification, serialization, the pace of scale through mergers and acquisitions to join to the relevant industry, expand their product line. .This is for dealers to provide the development opportunity to the depth of cooperation with those on the home together to promote the brand to the centralized building. .</ P> <p> but now this trend is still relatively slow, but the home appliance industry, the building materials industry today, tomorrow will be the trend is inevitable. .The industry believes that, at present, the building materials industry, the brand is not focused on the upstream case, in order to develop this trend, manufacturers have to integrate the upstream and terminal distribution of power between big brands through integrated marketing to promote the brand of the building materials industry .centralized development. .</ P> <p> decoration for ordinary consumers to buy the floor or need hands-on experience </ p> <p> buy floor care "brand" concept 4 strokes rule elections floor </ p> <p> s .One is to use nose to smell, and now the store will be the floor general store in the pavement in their own floor, whether wood, composite, or enhanced, when you enter the store, smell the smell is not good news, there are no thorns .nose smell, the feeling is not comfortable. .</ P> <p> second is to simply look with your eyes, when we go to the store when you can see a model of the sample in your hand, look in the sun there is no paint scratches, bubbles, bug eyes, and then .slanting eyes and see their own hands to take the floor is not straight, if not even a model for direct-store display to imagine the work attitude of the company - even the surface of the article will not do. .</ P> <p> The third is the hand to touch, pick up a model when you can look at the floor lay a hand on both sides, the general said a six-floor sealing lacquer surface, you have to hand to touch the floor .on both sides, then there are the back, not doing work on both sides will have the rough sense of the floor or, worse, there will be some glitches, and feel feel the assassination of hand. .Touch when you can feel the way the wooden floor texture, and smoothness of finish. .</ P> <p> The fourth is to ask. .When we visit the shop floor, if the waiter did not understand some of our solid wood species, we will ask him the wood species common name and scientific name, so have the number of their hearts. .Nothing more than to that of several solid wood flooring, composite class may a lot, each with the name of each method. .Basically, in accordance with the enhanced color, and the surface of the decorative paper to named. .</ P>.